RAHUL S. VERGHESE is a 
graduate of the Indian Institute of 
Management at Ahmedabad, India's premier 
business school. He worked for 25 years 
with Unilever, Nestlé, a garment 
company, and Motorola in varied 
national, 
regional, and global marketing as well 
as business management roles. He then 
switched gears to start a venture to 
build running into a marketing platform, 
to 
enable brands, organizations, and 
individuals to unleash their potential. 
Rahul loves adventure. He 
started trekking and rock climbing 
while in school, mountaineering while 
attending St Stephen’s College, river 
rafting in his late twenties, and skiing 
and running when he hit his 40s. He ran 
and walked on his newly bought treadmill 
for six months during his first 
encounter with the cold Chicago winter, 
and exulted when he ran five kilometres 
without stopping. Two months later he 
signed up for the Chicago Marathon — and 
completed it. A year later he improved 
his time in the marathon — and got 
bitten 
by the running bug. He has now run over 
51 marathons in 6 continents. A key goal 
of his business venture is to inspire 
200 million people into enjoying 
running.
Rahul has shaken hands 
with world champion athletes, spoken to 
leading doctors, read several medical 
reports, run with thousands of amateur 
runners like himself in marathons across 
the world, chatting and clicking 
photographs along the way. Being an 
accidental runner, he has learnt a lot 
about 
the “how to”, and now increasingly, 
about the “why” of running, from several 
people across the world who have run in 
the over 200 runs his company has 
organised across India, and from those 
who visit his company’s website — 
www.runningandliving.com. 
His company Running And 
Living Infotainment, is focused on being 
a 360 degree marketing platform (online/ 
offline/ relationship builds / social 
media and community connects) for 
companies and brands, and organizes 
5-kilometre to ultra marathon runs in 
more than 10 states of India, helps 
social 
causes, holds informative sessions, and 
mobilizes networking opportunities at 
these runs. The company also does 
sessions with leadership teams on the 
impact 
of running on business and how it can be 
measured. 
The beginnings of Rahul’s 
journey as a runner entrepreneur have 
been featured in a cover story of The 
Week, a leading Indian magazine, a 
radio interview by Media Corp 938, a 
Singaporean Radio channel; 6 bridges, an 
internet-based site for Indian 
professionals; and NDTV, a leading 
Indian TV news 
channel, among others.