Contents
Editors Note

1. The Golden Gallery
2. From Croesus to Crassus to Cornfeld
3. How to Get Rich Without Really Trying
   (William Benton)
4. The Salesmanship Route
   (W. Clement Stone)
5. Can Fortune Building Be Taught?
6. The Stock Market: Playing It
   (Joseph Hirshhorn)
7. The Stock Market: Selling It
   (Bernard Cornfeld)
8. The Scatterseeds Approach
   (Howard Hughes)
9. Diggers and Drillers
   (J. Paul Getty)
10. Do You Need Luck to Make a Million?
11. The Technology Route: The Jack-of-All-Trades Approach
    (William Lear)
12. The Technology Route: The Specialist's Approach
    (Edwin Land)
13. Who Says It Can't Be Done?
14. The Magic of "OPM": 1. The Borrowing Route
    (Daniel Ludwig)
15. The Magic of "OPM": 2. The Equity Route
    (James Ling)
16. Real Estate: Building Big
    (Conrad Hilton)
17. Real Estate: Building Small
    (Levitt family)
18. The Psychology of the Rich
19. The Promoters: Of Ideas
    (Glenn Turner)
20. The Promoters: Of Things
    (Jeno Paulucci)
21. Other People's Work
    (Ray Kroc)
22. The Mostly Late Bloomers
23. Advice from the Rich
24. Fortune Makers of the Future
    

Bibliography and Supplemental Reading